Shea Moisture’s First Commercial Tackles the Implicit Racism of Beauty Aisles

 

 

In their first commercial, Shea Moisture is breaking down the barrier between the “Beauty Aisles” and the “Ethnic Sections” in stores.  While the products that are aimed at white women fill every single beauty aisle with pictures of blonde women smiling, the “ethnic sections” are only allowed to have a few dusty shelves.

The separation of products between “beauty” and “ethnic” is a reflection of the standards of beauty that many people and corporations still believe. Many people don’t believe that women of color can be beautiful. In the new commercial, Shea Moisture shows that women of color (especially Black women) are tired of being told that there is not a place for them in beauty.

This commercial is monumental because it openly discusses the racism that runs rampant in the beauty industry. It proves that products aimed at women of color belong in the “Beauty Aisle” because we are beautiful too.

PC: Twitter

8 Black Women Graduate with PhD from Indiana University in May

This May, eight Black women will be walking the stage to receive their PhDs in Education from Indiana University. These women did not all start the program together, however they found each other during their academic journey and created these strong relationships that helped them achieve their goals, and this May they are making history.

“The Hair Tales” Reminds Us of the Magic of Black Hair

People who don’t understand Black hair want to talk about it without saying anything worth hearing.  

For example, recently, instead of concentrating on filing for bankruptcy, rapper 50 Cent had the time to insult a woman on Instagram because of her natural hair. However, “The Hair Tales”, a video series created by writer and activist, Michaela Angela Davis, fights the stigmas associated with Black hair by letting Black women personally tell their narratives and we couldn’t be happier.

Beyoncé Opens Up During Interview with ELLE Magazine

It’s been approximately three years since Beyoncé has given the world a public interview. To be honest, I think the last interview she gave was with Oprah on Oprah’s Next Chapter before she released her documentary Life is But a Dream. Well, nevertheless, she is back gracing the covers of Elle Magazine Worldwide to discuss “Formation,” feminism, Ivy Park (her new athleisure line) and more. Here are some of the highlights from the interview: