The season finale of ABC’s hit Scandal, starring Kerry Washington and created by Shonda Rhimes, aired last night.
And ratings were higher than ever:
In its second season finale, ABC’s red-hot Scandal delivered the series most-watched telecast ever (up for the 3rd week in a row) and tied a series high in Adults 18-49 for the 2nd week running. The show also achieved new all-time highs across all key Women (W18-34/W18-49/W25-54). Scandal dominated the 10 o’clock hour, beating the second hour of CBS’ 2-hour Elementary finale by 68% in Adults 18-49 to finish as the #1 TV series in its slot on each of its last 16 first-run broadcasts. Scandal spiked over its year-ago first season finale in Total Viewers (+25%) and Adults 18-49 (+39%). Scandal built on its Grey’s Adult 18-49 lead-in for the 3rd time in 4 weeks.
Congratulations to Kerry, Shonda, and the rest of the Scandal crew for their success!
What do so many viewers find alluring about the show?
Why do you tune in?
Sound off below!!!!