Jay Z, Barneys announce major changes to partnership
Yesterday we broke news that Jay Z will move forward in his partnership with retail chain Barneys New York. The high-end store has been battling controversy since two black shoppers filed discrimination lawsuits against the chain and the NYPD for racially profiling them.
Now, Barneys New York and Jay Z have announced some big changes to their partnership.
“I have agreed to move forward with the launch of BNY SCC collection under the condition that I have a leadership role and seat on a council specifically convened to deal with the issue of racial profiling,” said Jay Z (nee Shawn Carter) in a statement on Friday night.
Initially, Jay Z and Barneys announced that 25 percent of all sales would benefit the Shawn Carter Foundation. Now, 100 percent of all sales will goes towards the foundation. Additionally, the store will donate 10 percent of all retail sales to the foundation from Barney’s New York flagship stores and barneys.com on November 20th. Barney’s has continued to denied that its retail associates racial profiled any of its customers.
Thoughts on the changes?
Does this alter your opinion about whether or not Jay Z should continue the partnership with Barney’s?
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