7 Search results for "cheerios"

Video: Cheerios releases well-received ad featuring white same-sex couple with black child
A new Cheerios ad featuring a white same-sex couple with an adopted black child has received relatively positive reviews. Over the past few years, General Mills has positioned itself as celebrators of diversity–especially when it comes to LGBT and interracial pride. The corporation has outwardly opposed Minnesota’s proposed gay marriage ban and has released […]
Honeymaid follows Cheerios’ lead: releases commercial featuring diverse non-traditional families
Cheerios released not one, but two awesome Super Bowl ads over the past two years featuring an interracial couple. Despite the wave of backlash received by racists, yet another company has decided to model their advertising after Cheerios. The latest Honeymaid commercial shows multiple families: gay, straight, interracial, punk rocker…and they all are enjoying the […]
MSNBC apologizes for Cheerios tweet that angered GOP
The president of major network MSNBC has apologized for an offensive tweet and fired the person responsible on Thursday after a member of the Republican party suggested that conservatives should boycott the news network.
Despite racist backlash from first ad, Cheerios releases Super Bowl ad featuring mixed-raced family
In the brand’s first-ever Super Bowl ad, Cheerios will feature a mixed-raced family. General Mills is portraying the same mixed-race family that drew criticism on its Youtube channel last May. The first commercial, which featured a black father, white mother and biracial daughter, sparked such horrific comments that the manufacturer had to disable the comments. […]
Interracial Couple Launches Website to Counter Cheerios Ad Backlash
In response to A well-publicized backlash against a Cheerios commercial featuring an interracial family, an interracial couple has launched “We Are the 15 Percent.” The site features photos of mixed-race couples and families from across the country.

From the Grio:
Cheerios Commercial Featuring Interracial Family Ignites Racist Backlash
Cheerios recently posted a new commercial on YouTube, featuring an interracial family. The ad’s YouTube page was then inundated with negative, racist comments. So much so that Cheerios was forced to disable its comments section.
Why the interracial family in the new ‘Bewitched’ reboot matters to me
by Andrew Keahey As a kid, I watched a lot of TV. Like a lot of TV. My brother and I had our asses parked in front of that magical light box night and day, our eyes slowing becoming permanently damaged, and our hearts filling with ever-expanding love for pop culture. Our parents would try […]